Jolin Tsai touring campuses to promote new album

Last year, Mayday's campus concerts in Taiwan proved to be a good promotional effort when the album sales topped the 2008 album charts. Jolin Tsai, who will be releasing her new album soon, is said to be following this success formula. Netizens have expressed concerns with Tsai doing campus concerts; on the other hand, Warner Music said they have yet to make plans for this.

Last year, Mayday's campus concerts in Taiwan proved to be a good promotional effort when the album sales topped the 2008 album charts. Jolin Tsai, who will be releasing her new album soon, is said to be following this success formula. Netizens have expressed concerns with Tsai doing campus concerts; on the other hand, Warner Music said they have yet to make plans for this.

Netizens felt that fans of Mayday are used to live performances and thus campus concerts are deemed to be the right strategy for the band. However, they worry that Tsai's vocals may be affected by the campus concert tour and a large scale music showcase would be more effective for a singer of her style.

With regards to such promotional activities, Warner Music said their priority is to produce a good album now; they have yet to make plans for the album promotion.

Source